Logo For Ukraine: I Replaced Famous Brand Names With Ukrainian Cities (14 Pics)

Last year there was news that the war agenda was gradually losing popularity. Maybe people are tired, I don't know. But when you live in a country where there is a war going on in the neighborhood, you do not forget about it for a second. It was these facts that prompted me to create such a project - the name of Ukrainian cities in the form of famous logos. Then I took the cities that most people heard about.

I chose cities that at that time were talked about a lot in the media. Many people wrote to me to make a logotype with their city, village.

I believe that art is power. Creative, creative solutions allow you to look at things from a different angle, speak a different language. You can repost battles, destruction, and the horror of war, or you can convey the theme of war through other recognizable images. It seems to me that this project reminds the world of the world - the war is near.

I wanted to pitch these ideas to the brands whose logos I used, wrote to them about collaborations, but as expected, I did not receive a response. We made a couple of T-shirts with these logos, the famous German stylist Frank Peter Wilde was photographed in them. If this project is used not only in the digital environment, then even more people will learn about Ukraine, more people will be happy and proud to wear the names of cities on themselves.

I received a huge number of words of gratitude for this project: the project went viral, I was interviewed, reposted. Yes, and on your resource, this project received a large number of views and comments. Make art, not war.

Art and design have the capability to reignite public awareness around significant issues, much like the artistic reimagining of Ukrainian cities as logos.

This innovative approach resonates with the idea that logos are more than mere corporate symbols; they are cultural touchstones.

Understanding the transformation of logos over time offers a lens through which we can appreciate the ongoing impact of creative expression on public consciousness.