The International House Of Pancakes (IHOP) has just rebranded itself into IHOb and everyone noticed. "We're flippin' from pancakes, pancakes, pancakes to burgers, burgers, burgers," the company wrote, following-up on the big announcement. While the customers were kinda confused, their competitors immediately started trolling the dining chain, and it soon turned into a hilarious social media onslaught.
It's important to note that the name change isn't permanent. On the same day, the meaning behind the "b" was revealed, the IHOb announced that this move was "just for the time being." It's part of a marketing strategy to promote the seven new burgers that the restaurant is adding to its menu. Wendy's, Burger King, and other huge businesses, however, were having none of it. Roasting IHOb, random internet users have contributed as well. Continue scrolling to check out the responses!
Restaurant chain the International House of Pancakes was founded in 1958, but they have just decided to change it all
"We're flippin' from pancakes, pancakes, pancakes to burgers, burgers, burgers," the company wrote after rebranding to IHOb
Their competitors had things to say, especially Wendy's
Burger King have also jumped in
Image credits: Burger King
Image credits: Burger King
Other brands have been sharing their thoughts, too
Even random internet users are contributing
Image credits: Dantvman
