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Bored Panda reached out to Adorian Deck, the content creator and ‘The Facts Guy’ behind these viral TikTok videos with disturbing facts. It turns out, Adorian is no rookie when it comes to content making on social media, since he has been making YouTube videos for over 10 years and had 100k subscribers before joining TikTok.
“I created a brand called OMGFacts back in 2009 when I was 16 years old that ended up getting 15 million followers across Facebook and Twitter that I later sold and I don't own anymore,” he told us. What’s more, Adorian has always had a love for the most shocking, amazing facts. “I also have been a big TikTok fan for a few years, there's so many creative, talented, authentic people on the platform that I love to watch.”
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The content creator said that he stopped making consistent videos in 2016 to focus more on his business, which was building brands similar to OMGFacts and helping other clients go viral. “TikTok inspired me to make videos again, so I went with what I had the most interest in, which was surprising fun facts. I started my account in June of 2021 and now have over 2 million followers!”
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When it comes to the facts Adorian shares on his platform, he said that there is a lot of information out there, but not all of it is real or interesting. “My audience finds it valuable that I make it very easy to learn the most interesting facts out there,” he said and added that he feels like he now has a lot of experience to know what kind of information is really the most interesting out there.
The facts that get popular are “usually based on taking assumptions they thought about the world and turning them upside down with real statistics and timelines. The most interesting facts are the ones that make us feel something the most. Scared, shocked, amazed, inspired, disgusted. Doesn't matter which emotion as long as it's a strong emotion,” Adorian explained.
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Moreover, facts about history that alter your perception of time are also super popular among his viewers. “They make you feel like the events did not happen very long ago, or that they happened at the same time, or maybe happened a lot longer ago than you thought,” Adorian said. “We all have assumptions on history based on what we've heard or been taught, but there's a lot we don't know out there,” he added.
The TikToker believes that people find disturbing facts interesting because it creates an emotional trigger that makes us focus more on what's being told. “Mix this with something that's shocking and we just don't want to turn our eyes away. It's similar to driving by a car wreck and everyone slows down... you can't look away.”
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