People might be drawn to quirky items for various reasons: they offer a unique way to express individuality and can serve as great conversation starters. However, not every quirky thing is worth buying or selling. Sometimes, people’s tastes can be quite questionable, and they might list truly bizarre items online. These peculiar listings often make you wonder about the seller’s choices and motivations.
In order to better understand the diverse and sometimes perplexing nature of online marketplaces, Bored Panda spoke with Mridu Jain, the founder and designer of Chiyo India, a brand renowned for its collection of exclusive, chic, and affordable jewelry.
When it comes to the world of online selling, the potential can be limitless, as you can reach a wider audience without much hassle. Mridu believes, “While it’s true that not every idea will be appealing to everyone, the beauty of the online marketplace is that it allows for endless possibilities."
"Anything and everything sells; you just need to click with the right audience. As long as there’s creativity and passion behind what people are selling, there's always potential to find customers, even for the most ridiculous items,” she adds.
Many of us enjoy buying new things, and there are those who also love bizarre items. Psychology Today points out, “Many human behaviors are rewarded with pleasurable feelings (caused by the chemical dopamine). Buying stuff can release those same pleasure chemicals, and for many of us, our natural addiction to feeling good can hence be easily satisfied by buying something.”
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A design mentor at the Indian Institute of Gems & Jewelry, Mumbai, Mridu, says certain trends and patterns often emerge, reflecting the evolving tastes and preferences of her consumers.
“Sometimes fashion events like the Cannes Film Festival and the MET Gala play a significant role in fueling the demand for more experimental and daring jewelry. When celebrities and influencers wear bold and innovative accessories, people become more open to trying statement-making pieces.”
However, that doesn’t mean every design, especially those that are poorly crafted or overly bizarre, will find a market. While creativity and innovation are important, the success of any new necklace, earring, or ring also depends on its appeal and quality. Just because your design is different doesn’t mean it will resonate with your buyers.
