Whether we realize it or not, almost everything we post on social media boils down to one basic message - please like me. We all have our own ways to get attention on social media. Those ways display who our virtual-self is. Being an art director, my way to get attention is showcasing my creativity, which comes from seeing things that others don’t. I noticed that on Instagram, the act of liking a post manifests itself as a graphic object (heart) appearing on top of the visual. That’s when I got the idea of coming up with a series of visuals that are incomplete. When a viewer likes them and a heart appears on top, it completes the visual. It seemed like a fun and creative exercise, and more importantly, something that deserved attention.
More info: Instagram
#Pleaseheartme
